What We Do

In the ever-evolving and increasingly fragmented ecosystem of agencies and production companies, we advise clients on content production strategy and production models. We identify cost savings and process improvement opportunities within existing agency and production structures, and recommend and implement new operating models to better service a client’s business requirements.

We capture value for our clients by providing objective and impartial advice, offering reassurance and support during the production process and implementing proven solutions, as well as considering challenges and trends of how clients can innovate for the future. Our consultants act as intermediaries between the Client and their key partners, reviewing the feasibility of projects and production processes. They identify where cost avoidance and financial savings may be made at each stage of production, saving time and managing risk..

Our capabilities

Our Principles


We don’t just look at consultancy on a project-by-project basis. We work in an integrated way to deliver efficiencies and value across all channels and areas of a client’s business.


We always work to a fixed fee, encouraging early involvement and cost avoidance.


We believe this is key to achieving long-term value for money – involvement as early as budget allocation and creative briefing.


Costs are always judged in relation to the creative intentions of the Agency, never in isolation.


We adopt a collaborative approach, working closely with Client and Agency from an early stage throughout the entire process. Our objective is to achieve a balance between quality and cost – ensuring the best quality creative productions at the best price possible.

“We’ve worked with Claire-Randall for about four years and in the first 6-months we saw a return on our investment. They are extremely knowledgeable about how to maximize the desired board for production without jeopardising key elements of the idea for the sake of cost savings.

The team brings a process discipline that even the agency teams find valuable. Our content creation runs on a fast paced, high volume production system due to the retail nature of our category and the CRC team are always a collaborative partner with both client and agency teams from the inception of a project.”

Sr. Director, Brand Communications and Creative Content, US Cellular